Question -1 (440-500 words)

· Please briefly describe cross cultural variations in Consumer Behavior and explain core values that vary across culture and influence behaviors. 

· You must provide at least three examples. 

Question- 2 (440-550 WORDS)

Using your based research, apply the learning outcomes for concepts to one of the following scenarios:

As applied to a management, leadership, or any decision-making position

As applied to a current or future entrepreneurial endeavor

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